City of Sydney Residents' Guide
Client:
City of Sydney
Objective:
To showcase the inner-city to residents of the City. To bring to life the villages that make up Sydney and promote the range of services and facilities available. The publisher was required to reflect the brand values and positioning of the City of Sydney, to create an easy reference for residents, and to create an environment that advertisers would want to support.
Overview:
In August 2008 Hardie Grant Media relaunched the guide with a bold new design giving the reader a quality quick reference to the facilities the City of Sydney provides. All stakeholders were equally delighted with the result: the City of Sydney, residents and advertisers alike.